About Hero — Lasting Impact
Meet Your Coach

The coach who builds the program around you — not the other way around.

Hi, I'm Jordan. I'm a NASM Quadruple-Certified personal trainer specializing in GLP-1 coaching for women. Based in Fort Worth, TX — and fully online. I built Lasting Impact for women who are done starting over.

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NASM Quadruple-Certified
100% Online Coaching
GLP-1 Specialist
Jordan Smith — Founder, Lasting Impact Fitness & Wellness Solutions
Origin — Lasting Impact
The Origin

Why Lasting Impact exists.

None of my GLP-1 clients were eating. In my first month of coaching them, I'd see a single snack logged in someone's calorie tracker and assume they'd forgotten the rest. They hadn't. And they were excited — the scale was dropping. What they didn't see was what was dropping with it: the muscle they couldn't afford to lose.

This wasn't a one-off. It was every GLP-1 client I took on. The pharma company sells the shot. The doctor prescribes it. No one teaches the right way to use it — so a woman with a prescription and a scale is left to figure out the rest on her own, through social media and patchwork Google searches.

Your metabolism, your strength, your resilience — it all comes from lean mass. The shot ends one day, and when it does, you're left with far less of it than when you started. With that comes a slower metabolism, a weaker body, and a relapse waiting to happen.

I've coached long enough to know what works when the body changes faster than the habits do. Your body needs a resistance training routine you actually understand — not one you follow blindly. A diet that includes real food — protein especially — and works with your symptoms, not against them. And most importantly: a program that leaves you with habits that don't have you relying on a shot, or a coach, for the rest of your life. Aren't you tired of restarting?

This started with GLP-1 patients. It hasn't stayed there. The same principles apply whenever the body is in transition — women navigating perimenopause, clients rebuilding after injury, anyone who's hit the point where templates stop working. The doorway was GLP-1. The work has always been bigger than that.

A shot is temporary. Habits stay.

The Proof — Lasting Impact
The Proof

The medication does its job. The right coaching makes sure your muscle doesn’t pay for it.

40%
in the clinical literature
≤26%
in my GLP-1 clients to date

Across three GLP-1 clients — 3 to 11 months of coaching — none lost more than 26% of their weight from lean mass. The clinical literature shows it can go as high as 40%.

Sources: Bikou et al., systematic review (Expert Opin Pharmacother, 2024); Wilding et al. (N Engl J Med, 2021). Range varies by individual, adherence, and concurrent resistance training. Individual results, not population averages.

Philosophy — Lasting Impact
The Philosophy

A different philosophy of coaching.

Most programs are templates. They tell you what to do, hand you a meal plan, and wish you luck. When life inevitably changes — a vacation, a stress week, a busy season, a medication adjustment — the template doesn't bend. You do. Then you fall off. Then you start over.

Lasting Impact is built on the opposite premise: that a plan you understand is a plan you can sustain.

💪
Training that builds, not just burns.
Resistance-based programming designed for your body and your goals — whether that's lean mass preservation on GLP-1 medications, strength after injury, or building muscle without overloading sensitive joints. Same engine. Different goal.
🍴
Nutrition science, not food rules.
No banned food groups. No crash diets. Personalized macro targets backed by real science, taught in plain language so you can make decisions instead of following an app.
🧠
Habits built to survive real life.
Holidays. Vacations. Bad weeks. Busy seasons. The habits we build come with the why — so when life shifts, you adapt instead of quitting.
🩺
Coaching that works with your prescriber.
Your doctor leads the medical decisions. I handle the training, nutrition, and habit infrastructure that makes the medication actually work — and makes the results last after.
Credentials — Lasting Impact
Quadruple-Certified

Credentialed to do this work.

I hold all four of these NASM specializations — a combination most coaches in this space don't have. Together they let me coach across the full spectrum of women's strength work: GLP-1 patients who need lean mass preservation, midlife clients navigating perimenopause and joint demands, and anyone ready for programming built around their body instead of a template.

NASM-CPT
Certified Personal Trainer
The foundation. Movement, programming, exercise selection, progressive overload. The science of building stronger bodies.
NASM-CNC
Certified Nutrition Coach
Evidence-based nutrition coaching — macros, meal structure, behavior change. Translating nutrition science into decisions you can make at the grocery store and the dinner table.
NASM-WLS
Weight Loss Specialist
NASM's flagship weight loss specialization — paired with NASM's continuing education in GLP-1 and weight loss medications. The credential foundation behind every client I take on Ozempic, Wegovy, or Mounjaro.
NASM-CES
Corrective Exercise Specialist
Movement assessment, mobility, posture, and muscle imbalance correction. For clients who need to fix what hurts before pushing what's possible.
Working With Prescribers — Lasting Impact
Working With Your Medical Team

Building alongside your prescriber.

GLP-1 medications work. The medical care your prescriber provides is essential. My role isn't to second-guess that — it's to build the training and nutrition program that protects your body while the medication does its job, and keeps your results once it's done.

01
Your prescriber leads the medical decisions.
Dosage, side effects, adjustments, labs — all medical. None of that comes from me.
02
I handle training and nutrition.
Resistance programming to protect lean mass. Protein-forward nutrition strategy. Habit infrastructure to make adherence easier, not harder.
03
We stay coordinated.
I'm happy to share progress data with your medical team — body composition shifts, training progression, dietary patterns — between your appointments, if you want me to.

I'm not a medical provider. I don't diagnose. I don't prescribe. I don't replace your doctor. I make the medication work better — and I make the results last.

What I Believe — Lasting Impact
My Principles

What I believe.

  • 01
    Results that don't survive real life aren't results.
  • 02
    The women I work with have heard enough advice. They need a coach, not another opinion.
  • 03
    Understanding why something works matters more than memorizing what to do.
  • 04
    GLP-1 medications are a tool — not a finish line.
  • 05
    The lean mass loss most GLP-1 patients experience can be prevented — most coaches just don't tell them how.
  • 06
    A prescriber's job is medicine. A coach's job is everything around it.
  • 07
    Lasting change isn't a 12-week thing. It's what survives the 13th.
Outside of Coaching — Lasting Impact
Jordan Smith seated outdoors in a garden setting
Outside of Coaching

When I'm not coaching.

I grew up in southwest Louisiana, then bounced through Alexandria, Morgan City, and Thibodaux before landing in Fort Worth.

If an artist I love is playing within driving distance, I'm going. Past two years: Hozier, The Lumineers, Zach Bryan, and Noah Kahan (a second time in August).

I say yes to anything competitive. Basketball, baseball, football, soccer, golf — I grew up on all of it, and I'll still pick up a ball or a club whenever someone offers.

I learn by doing, not by hearing. I coach the same way. I won't ask you to do something I'm not willing to walk through with you — and I believe repetition beats lecturing, every time.

If you've read this far, you probably already know if this is a fit.

Cohort 1 — Limited to 10 Spots

Ready to make it stick?

Book a free 20-minute discovery call. We'll talk about where you are, where you want to go, and whether Lasting Impact is the right fit.

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